We spend more on products with detailed nutritional information
I always forget to read the nutritional information on the box of Oreos, must be the branding!
Click Here To Learn About Why We spend more on products with detailed nutritional information
Quick Intro (Via Physorg)
People would be willing to pay more for products that carry detailed nutritional information than for the so-called light items. Thus it has been confirmed by researchers from the University of Santiago de Compostela (USC) and the Centre for Agro-Food Research and Technology of Aragón (CITA) in a new study on the nutritional labelling of breakfast biscuits.
Favorite Excerpt (Via PhysOrg)
According to the study, nutritional labelling is a key factor when choosing a product, but brand impact can quell this. The European Parliament is currently debating a new directive to determine what ingredient labels must include as, at the present time, the obligation only exists to include basic nutritional information on energy value, proteins, carbohydrates and the fat in foods.
Click Here To Learn About Why We spend more on products with detailed nutritional information
