How Can Behavioral Economics Improve Policies Affecting Consumers?
The European Commission has scheduled a conference to discuss the use of behavioral economic research in shaping new consumer related policy.The conference presentations and discussions will tackle several key questions, including :
1. Do the insights from behavioural economics call for a more or less interventionist policy to influence consumer behaviour?
2. Are modern, ever more complex markets generating more choice that consumers can cope with?
3. Should policy aim to protect consumers against their own behavioural biases?
4. Are behavioural biases more significant in service markets, especially financial services?